Improve Your Communication Skills
What is Home Education Really Like?
My name is Alys. I’m nearly thirteen years old. I’ve been home educated since I was nine, but before I went to a Montessori school I was home educated.
An Aspiring Champion for Team GB
Meet Lilly Williams-Howell, a talented young skater from Prestatyn, in North Wales.
Lilly, who is now 11 years old, has been skating since age 7, and is now very close to realising her dream of representing her country. After a lot of training and practice, she now has the chance to skate at an international competition for Team GB. We talked to Lilly a little bit about her skating, and her hopes for the future.
3 Tips to Make your New Year’s Resolution Stick!
So the new year has begun and you’ve made a New Year’s resolution. How can you make sure it doesn’t go out the window by February? Perhaps these tips for sticking to your resolution will help…
New Year’s Resolution Tip #1: Be specific
Lots of people give up on their resolutions because they choose ones that are too big, vague and overwhelming. Whether your resolution is to do more sport, be a better friend, take up photography or anything else, you have a better chance of making it happen if you narrow it down.
For example, if your resolution is to be a better friend, make it your mission to remember your friends’ birthdays and to write a card for them, or to ask them often about what’s going on their lives. If you want to get more involved in sport, find out what sports your school or community offers and decide on a class to take or a team to sign up for. That way you have somewhere specific to start!
8 Supermarket Tricks to Make Your Parents Spend More
You might have noticed that many supermarkets have a similar layout. This is no coincidence. Researchers have spent many years working out how to set out the store in order to get customers to spend more! See how many of these supermarket tricks you recognise, the next time you go shopping with your parents!
Huge Trolleys
Shopping trollies are deliberately MUCH larger than needed for a weekly shop, which encourages customers to buy more. In fact, they’ve been getting bigger and bigger in the past few years.
The Bakery at the Entrance
That smell of freshly baked bread? Not only does it make you want to buy a yummy loaf, it also makes you hungry. It is well known that if you go shopping when you are hungry, you buy more!
Tempting Fruit and Veg
After the bakery, comes the fruit and veg section. This often strikes me as a bit daft – by the time I get around to tins and packets of pasta, my salad is squashed at the bottom of the trolley! The bright colours tempt customers, and lots of supermarkets present fruit and veg in baskets or crates, to make it seem like they’ve come straight from the farm! Once you’ve filled your trolley with healthy produce, you’ll feel better about the packets of biscuits and crisps that come later!
Essentials Around the Store
Just popping in with your parents to quickly to pick up some eggs, or milk? You might notice that these essentials, and others like sugar, salt and flour, are spread around the store. The supermarket planners want you to walk around the store as much as possible, passing all those tempting special offers at the end of the aisles.
End of Aisle Offers
The shelves at the end of the aisles are the ones that we pay most attention to, and so supermarkets stack their special offers there, to persuade you to buy them. These are often things like fizzy drinks, that you might not normally purchase.
Loyalty Cards
Supermarkets don’t just give their customers loyalty cards to encourage them to come back to their stores. They also use the data (information) collected to target their advertising better. If your parents have a loyalty card, have a look at the next letter they receive to see if they are giving discounts on products that your family often buy. Have a think about what the supermarket would know about your family – if you have a pet, when you have birthdays (e.g. if you buy a cake in the store), what toys you like, which interests you have (e.g. your parents bought a magazine about traveling to Italy).
Sweets at the Checkout
Ok, hands up if you’ve ever asked your parents for sweets when you were at the checkout! In Germany, they have a word for this – Quengelware. The word is made up of “quengeln” which means “to whine” and “Ware”, which means products. Products that make kids whine or grump at their parents, who are fed up with the hassle of shopping and give in to their kids’ demands! Some supermarkets now advertise that they have lanes without sweets, so that parents can avoid this argument.
Kids’ Products at Your Eye Level
Talking of kids in supermarkets, did you ever notice that products aimed at kids are displayed at your eye level? The cheese strings are placed at that height in the hope that you will ask for them!
How many of these supermarket tricks did you recognise? Next time you go shopping, take a good look at how the store is laid out and see if you can find some more.
