Improve Your Communication Skills
What is Procrastination, and Do You Have Time to Read This Right Now?
I’ve been trying to write this article for a while, but, well. I mean, I’ve had the time, but there just seems to be so much else to do. Like rearranging my books or the clothes in my wardrobe into colour order. And yesterday, I just had to plait all the tassels on my blanket and look through all my old photo albums.
Sound familiar? Procrastination is the science, no, the art of doing trivial things whilst putting off something important, like doing your homework or, ahem, writing an article. But putting things off for too long can get you into trouble. It’s much better to get on with tidying your room or revising for an exam than it is to see how many two pence coins you can balance on your nose (I managed 5 yesterday).
Winter Wonderings – Are Snowflakes Really All Different?
It’s a common belief that no two snowflakes are the same, and in a way this is true. No snowflake can ever be completely identical to another, because when you get down to the molecular level they will have slightly different kinds of water molecules, different electrons and different traces of other materials such as specks of dust.
However, if we’re talking only about the appearance and shape of a snowflake, then yes it is possible that some will have duplicates. Snow crystals can vary from fairly simple, hexagonal structures to the more complex and delicate shapes that we commonly think of as snowflakes.
The simple flakes have far fewer molecules than their larger cousins and so it’s entirely possible that you could find two that appeared identical when viewed through a microscope. The more complex structures, however, can have more than a hundred different features and each feature can form in a number of different ways. This makes it highly unlikely that you would ever find two large snowflakes that looked the same – but you could have fun trying!
For a more detailed explanation of the science behind the forming of snowflakes, check out this video
8 Supermarket Tricks to Make Your Parents Spend More
You might have noticed that many supermarkets have a similar layout. This is no coincidence. Researchers have spent many years working out how to set out the store in order to get customers to spend more! See how many of these supermarket tricks you recognise, the next time you go shopping with your parents!
Huge Trolleys
Shopping trollies are deliberately MUCH larger than needed for a weekly shop, which encourages customers to buy more. In fact, they’ve been getting bigger and bigger in the past few years.
The Bakery at the Entrance
That smell of freshly baked bread? Not only does it make you want to buy a yummy loaf, it also makes you hungry. It is well known that if you go shopping when you are hungry, you buy more!
Tempting Fruit and Veg
After the bakery, comes the fruit and veg section. This often strikes me as a bit daft – by the time I get around to tins and packets of pasta, my salad is squashed at the bottom of the trolley! The bright colours tempt customers, and lots of supermarkets present fruit and veg in baskets or crates, to make it seem like they’ve come straight from the farm! Once you’ve filled your trolley with healthy produce, you’ll feel better about the packets of biscuits and crisps that come later!
Essentials Around the Store
Just popping in with your parents to quickly to pick up some eggs, or milk? You might notice that these essentials, and others like sugar, salt and flour, are spread around the store. The supermarket planners want you to walk around the store as much as possible, passing all those tempting special offers at the end of the aisles.
End of Aisle Offers
The shelves at the end of the aisles are the ones that we pay most attention to, and so supermarkets stack their special offers there, to persuade you to buy them. These are often things like fizzy drinks, that you might not normally purchase.
Loyalty Cards
Supermarkets don’t just give their customers loyalty cards to encourage them to come back to their stores. They also use the data (information) collected to target their advertising better. If your parents have a loyalty card, have a look at the next letter they receive to see if they are giving discounts on products that your family often buy. Have a think about what the supermarket would know about your family – if you have a pet, when you have birthdays (e.g. if you buy a cake in the store), what toys you like, which interests you have (e.g. your parents bought a magazine about traveling to Italy).
Sweets at the Checkout
Ok, hands up if you’ve ever asked your parents for sweets when you were at the checkout! In Germany, they have a word for this – Quengelware. The word is made up of “quengeln” which means “to whine” and “Ware”, which means products. Products that make kids whine or grump at their parents, who are fed up with the hassle of shopping and give in to their kids’ demands! Some supermarkets now advertise that they have lanes without sweets, so that parents can avoid this argument.
Kids’ Products at Your Eye Level
Talking of kids in supermarkets, did you ever notice that products aimed at kids are displayed at your eye level? The cheese strings are placed at that height in the hope that you will ask for them!
How many of these supermarket tricks did you recognise? Next time you go shopping, take a good look at how the store is laid out and see if you can find some more.
Untangling Quantum Entanglement and Teleportation – A Child-friendly Explanation
You may have heard something on the news recently about an exciting scientific discovery, of Quantum Entanglement and Teleportation. Sometimes it can be quite hard to untangle a news story like this, because it all sounds rather complicated. Our new Science Writer, Samantha Gouldson has ironed out the details and explains Quantum Entanglement and Teleportation in a child-friendly manner.
The Girlguide Girls’ Attitude Survey – Written By You
